The world’s greatest leaders don't build lasting careers on talent alone. They create powerful stories, earn trust, remain authentic, reinvent themselves when the world changes, and understand that leadership begins with serving others.
In this energetic 30-minute keynote, bestselling author and media executive Steve Jones draws leadership lessons from some of music’s most enduring performers and translates them into the STARS framework: Stories, Trust, Authenticity, Resilience & Reinvention, and Service.
Packed with memorable stories and practical insights, Lead Like a Rock Star will challenge modern leaders to think differently about how they inspire people, navigate change, build stronger cultures, and create an impact that lasts long after they leave the stage.
About Steve
From on-air roots in small markets to the leadership role at Canada’s largest radio broadcaster, Steve Jones has enjoyed a 40+ year career in radio. After two years working in the US and the Caribbean, Steve returned to Canada in 2007 as VP/Programming for Newcap. The company was acquired by Stingray in 2018, and Steve became President of Stingray Radio in 2024. Along the way, he authored two popular marketing books and became an in-demand keynote speaker worldwide. |
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Join us at CONNECTION 2026 and discover how to Lead Like a Rock Star with Steve Jones! |
| REGISTER TODAY |
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Full Conference Registration includes entry to: both leadership and sales sessions; Awards Luncheon and the Welcome Reception. |
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$279 for OAB Members & $349 for non-members |


